Manufacturing guy-at-large.

Alon Goren on startup/career focus

Added on by Spencer Wright.
Ten years ago, startups wanted to seem as corporate and established as possible. But now people want the personal connection and the story and are excited about the do-it-yourself ethic and maker movement. At the end of the day, the money is the least important part, it’s about building community.

Alon Goren, as told to Rebecca Grant.   

i suffered a version of this affliction when building my business.  i wanted to be established; i thought it would make customers (and the world at large) take me seriously.  i'm not sure that the ultimate goal was every money per se - i always saw that as a bit of a longshot - but that was certainly part of the puzzle as well. 

in the end, i left framebuilding not because it wouldn't pay the bills, but because my business wasn't set up in such a way as to provide me with any community.  this had a number of implications (for one, not having a built-in community makes customer development a continuous, and inorganic, struggle), but the most significant of them was that i wasn't happy.

i now know that for my own career, at least, being good at what i do - and being around people that are better at what they do - is far more important than seeming as if what we're doing is big.